Facebook challenges marketers with new promotion policy

Will you need to tweak your Facebook marketing strategy when the social media site's new policy comes in to effect?

Will you need to tweak your Facebook marketing strategy when the social media site's new policy comes in to effect?
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Why one startup may lead mobile device distribution

Appealing to consumers headquartered in multiple countries can be difficult, but doing research beforehand provides a world of help.

Establishing a brand voice and appealing to individual market segments are two goals every startup has in mind, but how does it achieve these goals?
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Under Armour’s powerful dance: Thought leadership and branding

It's a powerful message accompanied by stunning footage: In its new ad campaign, Under Armour showcases the story of ballerina Misty Copeland.

It's a powerful message accompanied by stunning footage: In its new ad campaign, Under Armour showcases the story of ballerina Misty Copeland.
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